Powering the Retail Media Value Flywheel
Retail media isn’t just one of the hottest growing revenue streams - it’s becoming a cycle that drives value across the ecosystem. The key to success? True consumer-centricity. Get it right, and retailers boost margins, consumer brands gain access to engaged shoppers at the right moments, while consumers discover relevant products in ways that enhance rather than disrupt their experience. This session unpacks how to keep the wheel turning by blending creativity, data, and collaboration, set against a backdrop of dramatic AI-driven disruptions to product discovery. You’ll leave with practical insights into consumer-centric retail media that separate the winners from the rest.
Tuesday 09 June 17:05 - 17:45 Track 3
The New Marketing Landscape
Moderator
Partner, European Retail Market Lead, Deloitte
Speakers
Global VP, Omnichannel & Digital Commerce, Diageo
Managing Director, Tesco Media & Insight Platform, Tesco
Director, Europe Advertising, Amazon
SVP, Head of Personal Health - Western Europe, Philips




.png?ext=.png)
