IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered
IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered

Darren Keen

CEO, International Markets Mars United Commerce

Darren is the CEO of International Markets at Mars United Commerce. In this role, Darren and his team are focused on expanding the agency’s operations and opportunities across Europe, Canada, Asia-Pacific and Latin America. Darren founded the London office in 2010, growing it to become a market leader in retail media consulting across the U.K. and then Europe.

2026 Agenda Sessions

Stores as Media: Unlocking Retail's Most Unique Channel

Tuesday 09 June 16:15 - 16:55 The Canopy Stage

The New Marketing Landscape

Add to calendar 06/09/2026 16:15 06/09/2026 16:55 Stores as Media: Unlocking Retail's Most Unique Channel The Canopy Stage Europe/Madrid
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