The Shoptalk Europe Elevate Programme


Leading Through Transformation: Influencing Change From Global Organisations to Founder-Led Brands

In this conversation, we explore what it really takes to lead change across retail and consumer brand businesses, from large, matrixed organisations operating across markets, categories and channels, to founder-led brands scaling with agility and focus.

Our CEO/Founder-level speakers will share the leadership behaviours that help them build credibility, influence stakeholders and drive execution amid shifting consumer demand, digital acceleration, organisational change and new technology. The discussion will also explore the different pathways to senior leadership and growth: from building the track record, influence and enterprise mindset needed to reach CEO level in a large matrixed organisation, to the founder journey of raising investment, securing backing and scaling a brand while protecting its identity.

Takeaways:
 - How to lead transformation across commercial, digital, brand, operations and customer-facing teams
 - Ways to build trust, alignment and influence, whether in complex matrixed structures or founder-led growth businesses
 - How senior leaders build the credibility, visibility and enterprise perspective needed to reach CEO-level roles
 - What Founders need to demonstrate when raising capital and bringing investors on the scale-up journey
 - How to communicate change clearly so teams, stakeholders and investors understand the “why,” align quickly and execute consistently
- Practical lessons for leading through uncertainty, scaling challenges, restructuring and AI-enabled change


Tuesday 09 June 12:30 - 13:15

Add to calendar 06/09/2026 12:30 06/09/2026 13:15 The Shoptalk Europe Elevate Programme Leading Through Transformation: Influencing Change From Global Organisations to Founder-Led Brands

(Women only - Invite only)
Europe/Madrid
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Moderator

Josephine Wylie

Content Director - Luxe, Shoptalk

Speakers

Marcella Wartenbergh

Former Global CEO & Fashion Industry Leader

Mireia Llusia-Lindh

Founder & Director, DeMellier