Efficiency Meets Experience: In-Store Tech for Seamless Shopping

A store used to be efficient or experiential - rarely both. Now, faced with rising costs and customers who expect both, retailers must rewire their stores to deliver backroom efficiency and front-of-house ‘wow.’ From behind-the-scenes automation to technologies enhancing the customer interface, in-store innovation is redefining what seamless shopping looks like. This session spotlights three case studies showing how retailers are uniting efficiency and experience - simplifying operations, empowering staff, and creating connected stores that integrate across channels and elevate every customer interaction.