Europe’s home of retail changemakers

Farzin Saber

Global VP, Digital Project Office IKEA Group

Gerhard van der Bijl

Chief Technology Officer - Europe & Indonesia Ahold Delhaize

Julie De Moyer

Chief Data & AI Officer – Beauty Brands LVMH

Lana Sanleandro

Global Chief Marketing Officer SharkNinja

Leona de Graft

VP, Ecommerce – Europe Levi Strauss & Co.

Lindsay Haselhurst

Chief Operating Officer Currys

Marcella Wartenbergh

CEO AWWG

Mark Elkins

General Manager, Global Ecommerce L'Oreal

Mark is a transformative commercial leader with a 25+ year track record of accelerating growth and innovation in major consumer companies. He currently spearheads L'Oréal's €12B+ e-commerce business, representing 28% of the company's total revenue. His expertise spans strategic vision, commercial partnerships, executional excellence and operating model transformation. Since joining L'Oréal three years ago, Mark has propelled its e-commerce growth by deepening shopper insights, building strategic partnerships, and developing cutting-edge technologies to drive performance. This has resulted in share gains and solidification of its #1 position in an increasingly competitive industry. Prior to L'Oréal, Mark served as a Partner at McKinsey & Company for five years, where he worked with leading retail and consumer goods companies to accelerate omnichannel growth and launch new business, including D2C, B2B, quick commerce, and third-party marketplaces. He also brings extensive experience from his eleven-year tenure at Coca-Cola Enterprises/European Partners, where he led portfolio expansion and built the digital commerce team from scratch to become the leader in e-commerce, digital marketing, and business model innovation. Mark holds an MBA from INSEAD and a Masters in Engineering from Imperial College. He is a founding member of the Digital 50 and is recognised as a thought leader in digital commerce space. His passion is in combining design, technology and commerce to improve daily lives. His creativity extends beyond his professional life; with a background in architectural design, Mark’s creative pursuits include jazz music, art and photography.

Marlies Hersbach

Chief Online & Customer Officer MANGO

Marlies Hersbach is the Chief online and Customer Officer at Mango and a member of the company's Steering Committee. From her position, she leads the brand's digital strategy, including the development of the e-commerce channel, customer experience, and loyalty programmes at a global level. With a degree in French Language and Culture and a master's degree in Intercultural Communication from Utrecht University, Hersbach has over 15 years of international experience in omnichannel retail and e-commerce. In 2020, the executive joined Mango as International Retail Director, following a solid career in the retail sector. During this period, she successfully led the commercial strategy in some of Mango's key European markets. In 2024, Hersbach was appointed Executive Director of e-commerce to continue driving the growth of the online channel and advancing the continuous improvement of the customer experience. Before joining Mango, Marlies Hersbach developed her professional career in fashion companies such as Pimkie and Kiabi, where she was in charge of the e-marketing and e-commerce areas.

Mirko Saul

SVP, Innovation Schwarz Digital

Neil Reynolds

Global Chief Customer & Digital Commerce Officer Mars Snacking