IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered
IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered IKEA, Arc'teryx, Lidl, Nespresso, Bacardi, Kraft Heinz, The LEGO Group, Philips, Tesco, Red Bull, Harrods, Puma, Hermès and more recently registered

Agentic Commerce: What’s Here, Real, and Next?

As the agentic commerce race continues to accelerate, platforms and tech companies are rapidly scaling their capabilities - but debate rages about what’s real and what’s hype. For every leader who sees it as retail’s next great leap, another questions the full likelihood of consumer adoption. In this session, hear from senior leaders building the platforms driving agentic commerce as well as brand leaders sharing the considerations shaping their strategies and the practical steps they’re taking. Alongside these grounded insights, they’ll also provide visionary perspectives on where agentic commerce could truly take retail next.


Wednesday 10 June 09:00 - 09:40 The Sunset Stage

Add to calendar 06/10/2026 09:00 06/10/2026 09:40 Agentic Commerce: What’s Here, Real, and Next? The Sunset Stage Europe/Madrid
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Moderator

Joe Laszlo

Head of Content & Insights, U.S., Shoptalk

Speakers

Dido Schmidt

Director, Global Partnerships - Commerce, Google

Mark Elkins

General Manager, Global Ecommerce, L'Oreal