Abbey Mills

Chief Client Officer Born Social

Abbey is the Chief Client Officer at Born Social, which is part of the industry-leading global full-service digital agency, Croud. She brings over a decade of expertise to the agency’s leadership team in the UK and office in New York, overseeing a team of 180+ social-first experts. Abbey has played a pivotal role in shaping Born Social into a social-first creative agency it is today. Throughout her career she has worked with renowned brands such as Primark, L'Oréal, Diageo, Mars and Asda, delivering comprehensive social media management from strategy and content creation to influencer partnerships. Abbey is passionate about putting the client voice at the forefront of agency and industry development.